A full-service agency providing state of the art creative strategy, social media positioning, in-house digital printing, offset printing, bindery, prepress, data services, and complete mailing services and backend data-driven analytics of campaigns. Our team of Strategic Advisors empowers your cause with informed decisions that enable you to optimize your fundraising strategy by focusing on what works — and adjusting what doesn’t through an integrated review process. Direct Connection serves more than 500 clients in industries including Higher Education (Colleges and Universities), Government Agencies, Non-Profits, Insurance, Real Estate, and Financial Institutions and many more! Founded in 1990 we are Wholly-Owned, Silo-Free, and Self-Invested. We have foregone outside investment and growth so we can pursue innovation, technologies, and talent unbeholden to outside interests or competing internal P&Ls. We never place our clients’ interests behind the needs of our business model. As you know, a well-crafted fundraising strategy is indispensable for increasing support for your cause. It provides a roadmap for targeting potential donors, engaging them effectively, and nurturing lasting relationships. We look forward to partnering with you on your needs today!

Service Area: We provide services nationally.

Contact: Greg Helton

Email: greg@directconnectionmail.com

Phone: 909 392-2334

Website: http://www.directconnectionmail.com

LinkedIn: http;//www.linkedin.com/company/direct-connection?trk=public_profile_topcard-current-company

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Analytics Direct Connection’s Sr. Analytics team is ready to review your organizations campaigns from concept to results and provide back to you a performance analysis study of what worked and did not. Was the envelope teaser off? Did you miss the mark with the offer and call to action? Perhaps you used the wrong photo? We will do a deep dive into the past “control” packages and test packages you have to identify new and exciting offers that will generate a higher ROI for your organization.
Communications and Marketing Direct Connection is well versed in reviewing your brand and message to make sure your on point and communicating with your donors and constituents in the most effective manner possible. From our review we will prepare a study and recommendations on the best course in moving forward to get the message out as strongly as possible.
Database Direct Connection is able to take your database and prepare it for maximum postal savings prior to mail offering NCOA and CASS services. We are also able to assist you in the data pull to ensure your appeal for support is using the proper suggested gift requests. Is this appeal going to use last gift on record or single largest gift? Who is the target audience and based on that what is the proper gift request and should it include an upgrade logic table? The database within your organization is probably the most expensive item you own and is very valuable so be sure information going into it is relevant and accurate at all times. As they say, Junk In is Junk Out!
Design Direction Connection is a full service agency offering pre-creative concept strategy, creative design and copy writing, assistance with database selection and donor segmentation, print, production and full mail services and backend campaign analysis. We create annual appeals, newsletters, annual reports, capital campaign reports, you name it and we can assist in the design creation and printing.
Direct Response Direct Connection is a full service direct response agency offering service in mail, on-line, radio, TV, outdoor, movie-screen ads, you name it and we can assist you in the creation and implementation of your strategy.
Mailhouse Services Direct Connection is a full-service agency providing state of the art creative strategy, social media positioning, in-house digital printing, offset printing, bindery, prepress, data services, and complete mailing services and backend data-driven analytics of campaigns. Our team of Strategic Advisors empowers your cause with informed decisions that enable you to optimize your fundraising strategy by focusing on what works — and adjusting what doesn’t through an integrated review process.

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